dima
  • SKATEISTAN

    // CREATIVE & CONTENT

    Assorted materials created as activation for the international NGO Skateistan in the UK. Skateistan is an organisation that uses skateboarding as a means of providing education and hope through play to children in difficult circumstances; they have centres in Afghanistan, Cambodia and South Africa

    ADVERTISING
    General multi-purpose event advertising.

    TRADE SHOW BOOTH
    An ultra low-budget but high impact stand for UK boardsport industry tradeshow. There was an extremely limited amount of money available so we designed and built a small prefab stand themed as a 'bazaar' of the type found in the areas where Skateistan locates their schools. The stand was designed to show off the merchandise but also tell a evoke a little of the story behind the brand, an approach that created maximum standout in a hall dominated by the slick tents of the big brands.

    PAPER SKATE
    An engagement piece that started life as a downloadable item for people to customise and leave around their local skate spots to raise awareness of the charity. The life of the piece was extended with a customisable version for an Instagram social media campaign and also as a giveaway at trade shows and skate shops publicising the official Skateistan film.

    It also found a new life as a teaching tool when a school in Burma sent in some pictures of the kids making them to learn about other cultures and past-times.

    HTML EMAIL & POSTER
    Materials produced to promote UK launch of Skateistan book