Amex Essentials is a multi-channel digital premium living platform that aims to uncover the best new trends in food, fashion, travel, culture & luxury lifestyle to inform, inspire and empower its audience of dynamic, high-spending urbanites.
As such they have a constant need for high quality, informed content. I was invited on board for three articles where I had the pleasure of sharing my passions for cinema, graphic design and jazz music.
The results were a heady mix of hard research, cultural theory, and unfettered pop culture enthusiasm. Pretty much my approach to content creation, in a nutshell.